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Invitation set for
the color show
Road Stories, Part 2

 
 

We arranged a unique invitation-set for this event: colored glasses, a frightening lion poster, a pink-colored agenda and a golden ticket for the befitting welcome of the high-ranking guests. And at the end of the workshop all attendees received what? Roar! A hand-painted Golden Lion. And what did we see just after presenting the idea to our client? Katey Perry borrowed our idea and called her new single ROAR. But we all know: Every copy makes the original stronger.

 
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Facts

Service: Invitation-Set, Concept
Branch: Automotive
Scope: Ideation, Typography, Paper selection, Story, Production
Production: Print, Assembling

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What ya think?

 
 
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