ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 
 

Branding for the
digital insurance
nexible

 

nexible is next. At least that was the briefing in a nutshell. As an ERGO Digital brand, nexible rolls up the insurance field from the rear. Everything simple, everything transparent and absolutely certain with much less bureaucratic paperwork. Those who come along so cool, need a respective appearance. The great agency dayy hired us as branding experts for this task.

ONOGRIT developed a visual appearance that can be used as a flexible design system across all media. To the standard criteria of a modular design principle two essential ingredients were added: Swag and Slang. With the right typography, colour and visual language, a corporate design was created that presents itself fresh and self-confident.

 
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Facts

Service: Branding, Visual Appearance, Corporate Identity
Branch: InsureTec, Insurance
Scope: Ideation, Design Direction, Concept, Visual Language, Logo Development, Screen Design, Copy / Text, Imagery Concept, Design System, Merchandising, Posters

 
 

The branding speaks the same language across all channels to create a consistent brand experience. Users not only enjoy smooth processes, but also the scattered silly moments. The focus is always on the information itself, except that it does not always take itself too seriously. More pussy than Kreuzberg in fact.

 
 
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 
 

Do you like what you see?

 
 
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
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 ONOGRIT is a creative consultancy and design studio specialized in the field of User Experience Design (UX), Visual Design and Brand Building based in Cologne / Köln. ONOGRIT ist ein Design Studio spezialisiert auf visuelle Kommunikation, User Experience Design (UX), Branding und Markenentwicklung mit Sitz in Köln.
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Photographs used in layout: © Maeve Stam and Dave Kennedy represented by Christa Klubert ❤️

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